Things seem to be looking up for WPP: a new bespoke 'Team Starbucks' has won out in a US pitch for the coffee shop giant. Not ...
We’re observing an interesting shift in the advertising industry. Social agencies are taking over, yet no one is talking ...
EE must be one of the UK's very biggest advertisers and, thankfully, someone there has realised that, if you are, it's better ...
Any booze advertising is tricky these days, unless it's alcohol-free. Not much help to Dewar's whisky which obviously isn't. But whisky ads through the ages have tended to get stuck in a Scottish glen ...
What we might call the legacy car industry really is having a torrid time. EVs have signally failed to lift the industry despite costing billions of dollars, not least because Western-made models are ...
It’s the thing and agency dreads – the repitch. But this year there could be a bumper crop of repitches just around the ...
Are big consumer brands too obsessed by celebs/actors? Diet Coke appears to have moved on from Kate Moss - somehow or other ...
To Boldly Go, Elvis and Revolt have secured the top prizes in Ocean Outdoor’s annual Digital Creative Competition which ...
New bodies or companies taking over a big enterprise often hit unexpected problems, be they the UK government enmeshed in a ...
EA Sports FC was arguably the biggest rebrand in history last year when it dropped the “FIFA” tag after parting ways with the ...
Sir Keir Starmer's UK government has been advised by all and sundry to "get a grip" after just 100 (pretty accident-prone) ...
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