Dentsu's new trends report reveals how 2025 will drive toward a fully addressable, shoppable, and accountable media ecosystem ...
The Uber ride that increases in price when it's rush hour or raining, the fare for a flight that costs more with every minute ...
With SearchGPT's arrival looming on the horizon, how will AI search may impact businesses? Here’s what marketers need to know ...
Articles written by Lorenzo Luiso ...
Iris Worldwide has appointed Menno Kluin, chief creative officer at Ogilvy New York, as global chief creative officer. Kluin ...
The US government escalates its case against Google, proposing measures that could reshape search and impact the ad ecosystem ...
WPP has announced a global partnership with Roblox that will enable the holding company's clients to use Roblox as a media ...
This month, Darren Woolley tackles the harsh reality of today’s media landscape: Fight a losing battle for transparency or ...
With over 15 years in the ad industry, Annabelle Black exposes the silent epidemic of burnout and calls for an urgent shift ...
An avid skier, the Nissan marketer is always seeking ways to rev up the company's competitive edge, ensuring it stands out in ...
Email categorisation: iOS 18 will categorise emails into Primary, Transactions, Updates, and Promotions, similar to Gmail's ...
As the region observes World Mental Health Day, a new report from Intellect reveals that only 34% of companies across ASEAN ...