MacWaters' alleged resume attached to an X post also listed roles at Jaguar Land Rover UK, Bud Light, Netflix and other ...

Was Arthur MacWaters fired as the Chief Marketing Officer of Cracker Barrel? No, that's not true: A viral social media post ...

The Cracker Barrel restaurant chain has been heavily criticized after removing the character ‘Uncle Hershel’ from its logo.

Cracker Barrel responded to the backlash of its rebrand and offered its customers a concession to keep part of the old logo. “If the last few days have shown us ...

For America's big brands, there is little profit in the culture wars: It is simply too easy to lose customers by taking sides ...

When people love a brand, they don’t always like change,’ a branding expert says, after the change sparks more than 558,000 ...

Welcome to The Hill’s Business & Economy newsletter{beacon} Business & Economy Business & Economy   The Big Story Cracker Barrel stock dives Cracker Barrel is ...

Cracker Barrel’s new logo change has sparked a firestorm on social media, particularly among MAGA supporters who are slamming the redesign. When the Southern country-themed […] ...

The new logo for the restaurant chain has been blasted by Trump’s MAGA base claiming the design is ‘woke’ and ‘boring’ ...