Lil Nas X, the hip hop artist best known for last year's Old Country Road, is going to be delivering "a one-of-a-kind, immersive concert experience built exclusively on Roblox." Players can ...

Lil Nas X will perform “Old Town Road,” “Holiday,” and more inside of Roblox this week in a motion-captured virtual performance, much like Travis Scott in Fortnite.

The permanent Roblox addition features multiple structures and open-air spaces for Gucci fans to interact and compete in the metaverse.