At the end of the demo, recap the main points and how your product can help solve the customer’s problems. Then, you need to talk about the next steps. Is the customer ready for a purchase?

How to Demo Your Software Product – Lessons from 200 Demos This is a post from Nate Westheimer that originally appeared on his blog. Sign Up For Our Daily Newsletter Sign ...

If you want to make an impression with your demo product video, you are going to need to follow this steps before you dig in.

Marketing Strategy - One of the biggest challenges that marketing departments face is producing marketing tools that actually get used by the sales team. You want to create marketing tools that help ...

Very few people have mastered the art of delivering the perfect product demo. Here are three secrets to success.

In this episode of DEMO, host Keith Shaw is joined by Rodan Zadeh, Director of Product at Apptio (an IBM company), to ...

Product tours are a primary marketing tactic for those following a product-led growth model or any company that wants to provide potential customers a look at how their product works. And there are a ...