Roblox Countdown in Stranger Things released a backpack modeled after the aforementioned brand's iconic waffles. The exclusive item is an accessory that can be equipped on the avatar's shoulder.

Roblox Vans World is a Halloween event introduced by Vans in 2021. Players can create their own Vans shoes, customize them accordingly and show off their creativity to the world.

Interestingly, Roblox does not create the things that players purchase. Instead, it outsources this activity to third-party developers.