Yet still, even in 2024, most of the vanity sets and baby doll things are pink with little girls modelling them and the cars ...

Even the small fraction of gender-specific toys—Barbie, for example—were mostly outfitted in primary, gender-neutral colors: red, yellow, blue. But in the 1980s, gender distinctions resurged ...

Physically, the dolls appear gender neutral after Mattel consulted paediatricians on how they should look. The Creatable World range comes with clothing options, accessories and wigs to allow ...

But large stores must have also have a separate, gender-neutral section. These must display "a reasonable selection" of toys and childcare items, regardless of whether they've been marketed ...

As more and more parents push back against gender stereotypes, retailers are choosing to throw out the pink and blue rule book and embrace a gender-neutral approach to marketing children's toys ...

When it comes to nursery design, many parents are turning away from the gender-focused pinks and blues and, instead, are adopting a more gender-neutral nursery design ... blankets, or toys. By ...

According to the History Channel's website, Mattel co-founder, Ruth Handler came up with the idea for Barbie after watching her daughter play with paper dolls of adult women. The doll was ...

He adds that the company hopes to make toys as “beautiful as they are functional.” Davidson says the brand has “doubled down on play” in the last 18 months by customers’ request.

Mattel's Wicked collection features seven dolls inspired by Ariana Grande, Cynthia Erivo and Marissa Bode's characters from the movie musical. By Latifah Muhammad editor All products and services ...