Amid market volatility, staying grounded in the fundamentals of strategic planning is critical to weathering adversity.

Fundamental Principles of Strategic & Business Planning Models. During the planning process, a small business's owner and team forecast -- or model -- the company's future in terms of the ...

Kim teaches new leaders to apply the fundamentals of strategy according to their particular situation, like what their market needs and how they could serve it based on their own strengths and ...

This opinion piece is part of the Future of Strategy 2024 series, WARC subscribers can read the full report here.

Amid market volatility, staying grounded in the fundamentals of strategic planning is critical to weathering adversity.