PT Marketing said its new 401k Appointment Setting program introduces financial service and insurance professionals to companies with 401(k) programs.

An appointment-setting program can be a valuable part of your sales process, although you may not see results immediately.

B2B appointment setting could be a business growth strategy where appointment setters contact potential buyers, pitch a company’s product or service offerings, and schedule sales appointments ...

Appointment setting is a lead generation tactic that most teams aren’t taking advantage of—only 21% of B2B marketers are prioritizing it, according to my company’s State of B2B Marketing ...