John Schmeissner unpacks the extraordinary shifts reshaping U.S.–Canada relations. From Donald Trump’s surprising electoral comeback to the Liberals’ unexpected fourth term under Mark Carney, ...

These high-performance units are designed to provide farmers with versatile solutions for precision strip tillage and ...

Summers Manufacturing today announced the launch of its new strip-till equipment line featuring two distinct models: the Verdant and the Apex. These high-performance units are designed to provide ...

According to AGCO’s 2024 annual report, the OEM has 2,700 dealers and distributors worldwide. Europe accounts for 755 dealers/distributors but contributed 55% of AGCO’s net sales in 2024, up from 49% ...

In her new role at Loftness, Ashley will be responsible for developing and executing marketing strategies focused on ...

Joe Sampson, founder and CEO of Embo Sales and the host of The Germinate Podcast, moderated a session that provided an ...

Football coaching legend Bill Belichick offers wisdom for the ag machinery business via an essay in the Wall Street Journal.

In this sales-focused session, Dean Devore dives into the techniques you need to successfully upsell in your parts and ...

The Farm Equipment Shortline Legends Hall of Fame recognizes the achievements of individuals who advanced the innovations and ...

Our B.S. meter was off the charts earlier this week when a trusted and long-time ag media professional sent us a YouTube video that claimed Case IH had shut down its Racine and Fargo plants with no ...

Dealers have been reporting their used equipment inventories as too high for over a year, but the latest market report from TractorHouse suggests some improvement. TractorHouse reports that while used ...

How well do you know your farm equipment news? Test your knowledge of recent ag industry updates for April 2025! Farm ...