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exchangewire.com
1 小时
Brands Achieve Significant Gains in Media Quality & Performance with Adelaide’s Attention ...
Adelaide’s attention-based pre-bid segments are powered by its AU metric, which measures a placement’s likelihood of ...
exchangewire.com
3 小时
Zefr + TikTok Pilot Video Exclusion Controls & Expand Brand Suitability Placement Availability
Zefr will also support the launch of TikTok's newest suitability controls, Category Exclusion and Vertical Sensitivity, to ...
exchangewire.com
5 小时
Google Ordered to Open Play Store to Rivals; Microsoft Shutting Down Retail Media Platform ...
Today’s news: Google Ordered to Open Play Store to Rivals; Microsoft Shutting Down Retail Media Platform; Channel 4 Testing ...
exchangewire.com
21 小时
2024 Shortlists Revealed: Ad Tech Personality Of The Year and Ad Tech Rising Star
With the eighth year of The Wires just around the corner, we are very pleased to announce those shortlisted for the ...
exchangewire.com
21 小时
ShowHeroes Group Acquires Vidds, Strengthening AI-Driven Video Creation Capabilities
Vidds offers ShowHeroes Studios the ability to generate, edit, and optimise video content with AI-driven precision—tailored ...
exchangewire.com
23 小时
Kevel Partners with the World’s Largest Home Improvement Retailer Orange Apron Media
After six years of providing home improvement retail media solutions, Orange Apron Media embarked on a new journey of ...
exchangewire.com
21 小时
Netmums Partners with Mantis to Deliver Brand Safety & Hyper-Targeted Contextual Solution
By integrating Mantis’s contextual intelligence technology, Netmums can now offer a superior, AI-powered solution that is ...
exchangewire.com
3 小时
CPCA & ICO Begin Development of World’s First Regulator-Approved Privacy Certification ...
The CPCA intends to launch the certification in 2025, subject to the necessary ICO feedback and approval processes. Once ...
exchangewire.com
1 天
Audigent Names Pierce Cook-Anderson EVP & GM of EMEA to Oversee European Growth
Audigent, the leading data activation, curation, and identity platform, today (October 8th, 2024) announced that it has hired ...
exchangewire.com
1 天
"Rethink Possibilites" : Invibes repousse les limites de la publicité digitale grâce à ...
Invibes Advertising (Invibes), leader de l’innovation publicitaire digitale, explore de nouveaux horizons marketing avec ...
exchangewire.com
1 天
Nano Interactive Bolsters Commercial Team Focusing on Its Next Stage of Growth
Nano, a leader in ID-free, intent-led planning and targeting, has announced key changes to its commercial team structure.
exchangewire.com
1 天
Invibes ispira i brand a "Rethink Possibilities" con soluzioni pubblicitarie specifiche per ...
Invibes Advertising (Invibes), leader nell'innovazione della pubblicità digitale, invita i brand a "Rethink Possibilities" ...
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