Zee Entertainment Enterprises is betting big on micro-dramas as the next frontier in Indian digital entertainment, revealing a strategic equity partnership with startup Bullet to launch a micro-drama ...

Zee said that Bullet will be launched within the Zee5 ecosystem, leveraging its strong user base by enabling access to high-quality, bite-sized entertainment directly through the platform. Zee ...

The application is intended to deliver brief, episodic video content and will include features such as AI-driven content recommendations, gamification elements to improve user engagement, and tools to ...

ZEEL has invested about Rs 6,000 crore on its OTT platform and plans to break-even by FY26. Zee Entertainment Enterprises (ZEEL) is navigating a pivotal moment in its evolution, a shift from its roots ...

Shares of Zee Entertainment Enterprises were higher by over 3 percent on June 10 after the media group signed a strategic partnership with content start-up Bullet to launch a micro-drama app focusing ...

The Zee Media offshoot will pump in Rs 37.5 million and hopes to close the deal before end 2024. MUMBAI: A news channel company investing in a vernacular dating website! Does that surprise you? Well ...