News
But I know I’m not alone in the “barely there” lash category and because of this, I figured it was time to ask the ...
If you’re looking for a brown mascara with an impeccable formula and a slightly warmer hue, the Westman Atelier Eye Want You ...
"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." According to makeup pro Bobbi Brown, defining your eyes is essential to making them pop—and swiping on ...
Now, £26 isn't the cheapest mascara out there. You can get a decent high-street Maybelline mascara for around £10 from Boots. But the Jones Road mascara is a fairly comparable price to competitors ...
The New York Times' Pick for Best Mascara Will Surprise You originally appeared on Parade. Is finding the perfect mascara possible? Even with good go-to formulas, there's always a little something ...
It provides dramatic volume (in fact, brand studies found that lash volume increased by 356 percent) ...
Kylie Jenner just launched her shopper-loved Kylash Volume Mascara in a new true brown shade, and I put it to the test to see how it compared to my usual favourite waterproof one ...
Nowadays, the world of beauty is so globalised, we don't ever really have to wait long to try a brand that launches outside of the UK first. But, when it comes to US-based brand, Kulfi, it's been 4 ...
Allure on MSN
Allure Best of Beauty 2025: Eye Winners
Presenting the exceptional shadows, liners, mascaras, and brow products our editors saw eye to eye on this year.
When it comes to mascara we all have our best beauty buys, whether you're looking for a boost in volume, better length or ...
From undereye smudges to clumps and flakes, learning how to apply mascara correctly is important for any eye look. There’s ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results