Discover how data mining uncovers patterns in big data to boost marketing, sales, fraud detection, and more using advanced techniques.

Customer Data Management (CDM) is defined as an enterprise process by which customer data is gathered, stored, updated, accessed and analyzed.

Process mining helps organizations gather insightful data to evaluate the reliability, efficiency and productivity of business processes throughout the company.

The Cross-Industry Standard Process for Data Mining, better known as CRISP-DM, has been around for more than a decade, and it’s by far the most widely-used analytics process standard.

Data cleansing is a process by which a computer program detects, records, and corrects inconsistencies and errors within a collection of data. Image: freshidea/Adobe Stock Data is at the ...

Unstructured data is created at an incredible rate each day and with the advent of artificial intelligence and machine learning tools to gather, process, analyze and report insights from ...

With this much data comes a corresponding opportunity for improvement, to the tune of $50 billion in the upstream oil and gas industry alone (figure 2). Help is on the way as big data offerings and ...

Data mining is the process of transforming raw data into actionable information for business, typically using data mining software solutions.

Discover what data science is, its benefits, techniques, and real-world use cases in this comprehensive guide.