Unlike nonlinear marketing, which can be highly interactive, linear marketing takes place regardless of how consumers respond. Consumers also generally do not seek out linear marketing.

We are constantly bombarded by nonlinear success stories: The Facebook-MillionsOfDownloads-Airbnb-10,000Followers-ExponentialGrowth-AcquiredFor$200M-Snapchat-Uber-Zilla is stomping through our ...

Value at risk (VaR) is a statistical risk management technique that determines the amount of financial risk associated with a portfolio.

When it comes to game design, your attitude regarding linear or non-linear gameplay usually comes down to what kind of player you are. Some folks find linear gameplay too restrictive, while others ...

The concept of non-linear content is basically about closing the gap between online and offline content strategy that every SEO needs to learn.

The European consortium ASAP4EU will unveil a demonstration of non-linear ads on FAST (Free Ad-Supported Streaming TV) channels, leveraging the IAB SIMID standard, at IBC this year. The live demo is ...

Discover how linear regression works, from simple to multiple linear regression, with step-by-step examples, graphs and real-world applications.