Unlike nonlinear marketing, which can be highly interactive, linear marketing takes place regardless of how consumers respond. Consumers also generally do not seek out linear marketing.

We are constantly bombarded by nonlinear success stories: The Facebook-MillionsOfDownloads-Airbnb-10,000Followers-ExponentialGrowth-AcquiredFor$200M-Snapchat-Uber-Zilla is stomping through our ...

With age comes wisdom—and the women of the 50 Over 50 are living proof. Knowing what they know now, what would they tell ...

When it comes to game design, your attitude regarding linear or non-linear gameplay usually comes down to what kind of player you are. Some folks find linear gameplay too restrictive, while others ...

Value at risk (VaR) is a statistical risk management technique that determines the amount of financial risk associated with a portfolio.

The European consortium ASAP4EU will unveil a demonstration of non-linear ads on FAST (Free Ad-Supported Streaming TV) channels, leveraging the IAB SIMID standard, at IBC this year. The live demo is ...

Discover how linear regression works, from simple to multiple linear regression, with step-by-step examples, graphs and real-world applications.