The new AR/VR set launched on June 23, introducing a new way to deliver weather and news, immersing audiences in the story.

Prime Vision’ service featuring gaming-style graphics comes as sports broadcasters seek to boost youth engagement ...

I’ve been in the automotive world for over three decades, and I’ve seen cars transform in ways younger drivers can hardly imagine.I remember when having a casse ...

This year, all eyes are on BMW, who's upcoming Neue Klasse of vehicles looks to be a landmark product in terms of taking steps towards Level 3 autonomous driving and, my personal favorite, Augmented ...

Tech giant Amazon ($AMZN) is bringing augmented reality (AR) to live football broadcasts this week through its Prime Vision feature. The company’s ...

Is reality still reality when it is “augmented” reality? If you are a word purist like I am, then you might agree that the word “reality” must stand alone without the aid of adjectives or qualifiers.

Exclusive: The creators of Pokemon Go and the artists behind a series of hallucinatory installation exhibits are combining to create an augmented-reality portal universe. They talked to me about ...

This special promotion for the Mondelez brand LU that I discovered on a LinkedIn post, caught my attention and captured my heart. It included 15-seconds video that showed a student, newly arrived at ...

Amazon is getting into the augmented reality glasses market, according to a report from The Information. The Seattle-based ...

Meta is expected to double down on AI-powered augmented reality products with new smart glasses at its annual Connect event, ...

A researcher will support a new study exploring whether an augmented reality board game can help young people with ...

Snap Inc. is rolling out an updated version of its operating system for augmented-reality glasses, a move that signals it’s getting closer to launching its first consumer smart glasses next year.