Yamada and Besom follow What Do You Do with an Idea? with the story of a boy plagued by a problem, which Besom imagines as a violet cloud hanging over the boy’s head: “I didn’t want it. I ...

Research Shows Using 1 Word Will Help You Develop Better Ideas, Solutions, and Problem-Solving Skills When faced with a dilemma–or simply wanting to make a change–research shows ‘What should ...

If you get the dreaded “What do you do?” question, instead of telling someone what your profession is, tell people what problem you solve. This opens up a floodgate of potential follow-up ...