Learn how to use HTML tags to structure web pages, improve SEO, and create better user experiences.

11 HTML Attributes For SEO & Why They Matter HTML is the foundation of a webpage. Discover the key HTML tags and attributes that are crucial to good SEO. Find out their uses and how to code them.

More recently, John Mueller explained in a 2019 Google Webmaster Hangout that Google uses HTML tags to better understand what the webpage and its content are all about.

Google said it went from using your HTML title tag 80% of the time to 87% of the time in the past couple of weeks.