Sensitive teeth are a common issue that affects many ... Some popular options include Sensodyne Pronamel Gentle Whitening toothpaste, Crest 3D White Whitestrips Gentle Routine, and Opalescence ...

"Potassium nitrate blocks sensory stimuli in the dentinal tubules (pores that run through the teeth), thus blocking the ...

Because mild tooth sensitivity is common after teeth whitening, many people switch to toothbrushes for sensitive teeth. This Sensodyne toothbrush, for example, is appreciated for its soft, flexible ...

have sensitive teeth, thereby allowing me to use products designed for me; that said, a few days without Sensodyne means a diet of bland, room-temperature foods with little to no crunch.

Formerly a small player in a niche category, Sensodyne is now a $1bn brand, in a category it has built into a significant 20% slice of all toothpaste. This stellar success was achieved by discovering ...