Three 4 oz tubes of Sensodyne Pronamel Gentle Whitening Enamel Toothpaste for Sensitive Teeth- Packaging May Vary Sensitive toothpaste that delivers minerals into the enamel to protect your teeth ...

Our job was to to promote the launch Pronamel Intensive Enamel Repair (PIER) by positioning it as as a step change in oral care. Ultimately, the success of the campaign would be measured by product ...