Last month Roblox, the game creation platform, announced the launch of its new advertising network, the Roblox Partner Program. Now that it’s out, what do these 'immersive ads' actually look like?

Players' avatars watching a video ad in Roblox Of course, other ad formats such as billboard-esque images are already commonplace in Roblox, and immersives have been present since 2023, but the ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

Online game platform Roblox has announced that immersive video ads are now accessible to all advertisers, allowing them to reach audiences aged 13 and up.

Roblox partners with PubMatic to launch immersive video ads on its platform, targeting major brands and driving revenue growth. Find out why RBLX stock is a Buy.

Anzu has already signed partnerships with many popular Roblox creators, bringing in-game advertising to games, including Work at a Pizza Place, Speed Run 4, Wacky Wizards, and Fashion Famous, which ...

Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...

Roblox has expanded its immersive video ads access to all advertisers, enabling them to reach Roblox’s Gen Z users who represent over half of the platform’s 71.5m daily active users. Available ...

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can choose ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox's Rewarded Video and other immersive ad formats. The latter can ...