He will lead agency relationship efforts in a bid to drive ad revenue growth and adoption of its ad solutions like the video ...

Roblox Corporation is partnering with PubMatic to launch immersive video ads on its platform, targeting major brands and driving revenue growth. The U.S. video game-advertising business is expected to ...

Roblox notes that the Gen Z age group makes up more than half of its 71.5 million daily active users. Currently, Roblox’s immersive ads include portal and image ad formats.

Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...

Roblox remains a top growth story, but the stock is now priced for perfection after a major run. Click here to find out why ...

Roblox Corporation RBLX is broadening the monetization model as it looks beyond the virtual currency system. In the second quarter of 2025, the company advanced two initiatives aimed at creating new ...

Roblox is rolling out new video ads as part of its efforts to build a $1 billion ad business. It's also expanding its ads team and signing measurement, e-commerce, and tech partnerships. The platform ...

The new ad partnership creates access to Roblox's 85 million daily users through rewarded video ads, allowing brands to reach Gen Z audiences.

Roblox will now hide advertisements from users 13 and younger, the company revealed in its new policy changes. The changes come nearly a year after the organization Truth in Advertising (TINA ...

Roblox is launching a rewarded video ads product that will be available through a new programmatic partnership with Google’s advertising solutions, as well as a direct buy option. Per the gaming ...

Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...