All products featured on WIRED are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links. Learn more. Even ...

Roblox’s latest partnership with the fashion industry is the in-platform debut of the students at Tokyo’s Bunka Fashion College debuted their graduation showcase in the form of both physical pieces ...

Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with Marketing Dive. The German fashion house has set up a ...

Gaming platform Roblox surveyed 1,000 Gen Z-ers on their fashion preferences. 2 in 5 said they prefer that their avatar be more stylish than their actual self. Digital fashion could be a $50 billion ...

H&M is launching a limited-time activation as part of its Loooptopia experience on Roblox, according to a press release. The effort is tied to a summer collection inspired by Netflix’s “Stranger ...

Gucci is no stranger to the metaverse. Along with other luxury brands including Burberry, it has been a trailblazer for the creation of virtual assets that players fawn over in the burgeoning web3 ...

Fashion brands like Ralph Lauren are racing to set up shop in the metaverse. The storied American brand recently began selling digital clothing on online platform Roblox. In December, Ralph Lauren ...

Here is the list of all Roblox Innovation Awards 2025 winners from each category in experiences, developers, and brands.