Selling products that meet the demands of key target markets help generate business sales. Development isn't a haphazard process. Businesses must use product development strategies based on research ...

When you are running a small business, it is easy to look at chains like McDonald's with disdain, but there is a lot that you can learn from their success. Part of the success enjoyed by McDonald's ...

“Due to the pandemic, we utilized video meetings and constant communication with our vendors. We learned that we can be just as efficient in some regards. Of course, there is nothing that beats seeing ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Great companies can create products that fail. But why do companies fail at new products?

Twenty years ago, I was part of a team at a large financial services company building one of the first online wealth-management tools. While it was transformational at the time and really a huge ...

Learn which situations are appropriate for each type of business model and analyze the economics of a SaaS pricing model. Business model taxonomy Freemium, Marketplace, and SaaS models Choosing the ...

Successfully developing products for global markets requires combining technical expertise, regulatory know-how, and a deep ...

Many firms rely on a single new-product development process for all projects. But designing new products for different business contexts requires that a firm deploy different new-product development ...