"It was obvious to us that the deal was working as good as it could be from the NBA's perspective," LaRocca told ESPN.

Nike and major sports leagues have a long history of working together, which continues to bond them to this day. Nike first ...

Elliott Hill, who assumed control of Nike on Oct. 14, spoke during a basketball-centered event at the brand's New York City ...

The newly signed 12-year agreement between NIKE, Inc. and the NBA, WNBA, and NBA G League marks a significant milestone in ...

NIKE, Inc, the National Basketball Association (NBA) and the Women’s National Basketball Association (WNBA) today announced a ...

Nike will design and manufacture team uniforms, on-court apparel and fan merchandise for a further 12 seasons.

With the key NBA renewal, Nike maintains its dominance in the US sports market as it also serves as the official uniform ...

Mumbai: Nike, the National Basketball Association (NBA), and the Women’s National Basketball Association (WNBA) have ...

Nike has reached a 12-year contract extension agreement with the NBA and WNBA as their exclusive on-court uniform and apparel ...

Nike and the NBA have agreed on a 12-year contract extension that will keep the company as the league’s exclusive uniform and ...

Nike has been the NBA’s global merchandise partner since the start of the 2017-18 season, after they struck a deal in 2015 to ...

He is coach Brad Underwood's second four-star commit from the class, joining Kansas prep guard Keaton Wagler. Lee, a 6-foot-4 ...