Here's the new thing: a mobile companion app that takes the form of—you guessed it—a free-to-play match-3 mini-game. Here's the trailer: ...

Events and foreshadowed content are commonplace within match three games with high day 30 retention rates, according to App Annie.

Tilting Point will spend as much as $60 million on user acquisition for Match 3D, a promising match-3 puzzle game from Loop Games.