Our top pick was the HairStory New Wash, a lather-less shampoo (yes, that’s right) that offers a milky cleanse hydrating ...

In this article: Joico Color Balance Purple Shampoo, Hair Biology Biotin-Infused Purple Shampoo and Conditioner Set and Clairol Professional Shimmer Lights Purple Shampoo ...

Like all hair colors, brunettes can experience fading, brassiness, and an overall lack of vibrancy. Fortunately, using a blue ...

According to experts and customers, these are the best hair-strengthening keratin shampoos for stronger, shinier, healthier hair.

Even though it's slightly pricer than the two other blue shampoos, there's a reason Joico Color Balance Blue Shampoo has over 3,000 five-star ratings on Amazon. Almost every review mentions how ...

We turned to a professional hairstylist and board-certified dermatologist to round up the best purple shampoos and conditioners of 2025 for blonde hair.

In an interview with Allure, Hudson revealed she uses the Joico Defy Damage Protective Shampoo to achieve her ‘soft, buttery, yummy’ hair texture. At just $22, this shampoo is particularly ...

We talked to dermatologists and a hair restoration surgeon to find the best gray hair shampoos. These purple shampoos help keep brassy tones away.