For guidance on enamel-safe toothpastes, doctors utilize an list — a kind of cheat sheet developed by the American Dental ...

When in reality, Colgate and Crest and all those ... Dental Association has found no evidence that charcoal toothpaste is effective or even safe. In fact, it may actually harm your gums and ...

A Colgate toothpaste TV advert which promised to "instantly" repair teeth has been banned for being "misleading". Six complaints about the advert for Colgate Sensitive Repair and Prevent ...

And they say it is better to stick to using a regular fluoride-based toothpaste. Charcoal was first used for oral hygiene purposes in ancient Greece, as a way of removing stains from teeth and ...