Route 66’s implementation of Augmented Reality into GPS navigation for Android devices is fantastic. Using the camera on your dash-mounted, android smartphone or tablet, the Route 66 Maps + Navigation ...

This year, all eyes are on BMW, who's upcoming Neue Klasse of vehicles looks to be a landmark product in terms of taking steps towards Level 3 autonomous driving and, my personal favorite, Augmented ...

One of the most important things you can do with your company’s website is make it user-friendly for your customers. Augmented reality (AR) is an innovative way to enhance user experience by creating ...

The rapid growth of online education has opened up new avenues for interactive learning, and one of the most exciting technologies reshaping online schooling is Augmented Reality (AR). This innovative ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company’s Most Innovative Companies in augmented and virtual reality for 2025. Innovative organizations are finding ways to make ...

Japan just can’t help but to tempt fate. First they produced the Godzilla movies. Now they’re voluntarily bringing dinosaurs back from the dead. As part of a 260-specimen dinosaur exhibit in Chiba, ...

Augmented Reality transforms marketing into immersive, interactive experiences that boost engagement and loyalty.