Hello Kitty Cafe is celebrating My Melody's birthday by allowing players the chance to get a free backpack to keep within Roblox.

The 50th Anniversary Hello Kitty Backpack missions (Image via Roblox) The 50th Anniversary Hello Kitty Backpack can be equipped in the Back slot of the avatar Customization menu.

My Hello Kitty Cafe, a Hello Kitty-themed tycoon experience, is currently celebrating the 50th anniversary of the franchise.