Here on the 10-year anniversary of Gmail Tabs, let’s talk about five truths about tabs, as well as some real new concerns. Ten years ago, Gmail introduced inbox tabs, including the infamous Promotions ...

Personalization is the heart of modern email marketing—but Google’s latest moves strip it away, one discount tag at a time. Reduced email control. Automatic Extraction in Gmail overrides preview text, ...

This week on the Magnet Minute, Amy shares some advice on ways to re-work your email marketing strategy to ensure getting optimum results with Gmail’s new Tabs system. Gmail Tabs essentially help ...

Inbox fatigue is real. According to one analysis, the average person receives more than 120 emails a day, with some office-based staff receiving even more due to their work environment. From Substack ...

Gmail, the free email platform brought to you by internet search giant Google, now boasts over 1 billion users per month: That's roughly one in every seven people on the planet today using Gmail, ...

Google is facing a fresh privacy complaint in Europe over ads it inserts into its Gmail email service in the guise of emails. Privacy advocacy group, noyb, has filed ...

"As a marketer, and one who works for a digital marketing agency that manages a lot of CRM programs for a lot of clients that includes a lot of email, Priority Inbox both excites me and scares ... me, ...

In a post at Copyblogger, Sonia Simone reports on a recent study from Return Path that found 23 percent of permission-based email never reaches the inbox of Gmail users. "No, I'm not saying it goes to ...