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The Ford Motor Company is making a massive change to how it approaches electric vehicle engineering and production. On Monday, the automaker announced plans to invest roughly $5 billion between the ...
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You Should Take Ford’s “Model T Moment” Seriously This Time
Over a century after Ford kickstarted the modern automobile market in the U.S. with the introduction of the Model T, CEO Jim Farley has announced the company is on the cusp of another “Model T moment.
Ford’s CEO calls its new EV a “Model T moment,” a claim that suggests a revolution in affordability. We analyze if a low-cost, LFP-powered car can truly live up to the legacy of the car that put the ...
When Ford Motor Co. CEO Jim Farley took the stage at the company's Louisville Assembly Plant in Kentucky on Aug. 11, he referenced company founder Henry Ford and the Model-T car multiple times. After ...
Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. LOUISVILLE, Ky. — Ford Motor Co. said it plans to start ...
The new Ford Universal EV Platform could mark a turning point in the electric vehicle (EV) industry, making these vehicles more affordably priced and accessible to buyers. President Donald Trump’s ...
View post: Meet 'Scorched': The World’s First Full Carbon Fiber Widebody 1969 Mustang View post: Mercedes Design Chief: AI Creates '99% Sh*t Solutions' for Cars You’ll normally find Ford CEO Jim ...
I'm skeptical about the possibility of any car truly being as influential as the Model T was, especially an EV in our current political climate, but whatever it is, it'll have to be cheap. With ...
Ford announced a new EV manufacturing process and platform aimed at producing more affordable electric vehicles. Ford's new "assembly tree" process is expected to increase efficiency and reduce costs, ...
Industry analysts say if Ford can pull off the new manufacturing process and platform to develop less costly EVs, great. But some are skeptical.
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