Changing styles and the supersizing of apparel is pushing some shoppers to unusual lengths to find something that fits.

It is a noble pursuit that has long eluded the clothing industry: a standardized sizing system that would allow consumers to navigate the frustrating world of off-the-rack apparel, where size varie… ...

NEW YORK — When it comes to women’s clothing sizes, there’s some funny math going on. The average American woman is about 25 pounds heavier than she was in 1960. Yet women’s plus-size ...

26 Features That Women Wish They Could Add To Their Clothing, From More Pockets To Standardized Sizing. BuzzFeed. Tue, August 2, 2022 at 11:16 PM UTC. 5 min read.

Blame it on the rise of "alpha sizing," the industry term for a simplified apparel-sizing system where two numerical sizes, like 6 and 8, are combined to form an alpha size such as Small, or S ...

Standard sizing, where each retailer is producing and selling clothes to the one set of measurements, is sometimes floated as a solution: make everything uniform and it takes the guess work out of ...