Do kids ever truly outgrow the Play-Doh stage? The soft texture oozing through your fingertips and the way it easily molds to just about any shape in seconds is enticing to little ones and can keep ...

In the era of 3-D computer modeling and Oculus Rift virtual reality headsets, you’d think the car industry might give up on clay modeling. But in fact, the age-old art of layering thousands of pounds ...

Ford announced it is now recycling almost 2,300kg of its modeling clay each year. Despite digital design technology, the automaker still builds full-size clay models of its vehicles. "We are ...

Do kids ever truly outgrow the clay-molding stage? The soft texture oozing through your fingertips and the way it easily molds to just about any shape in seconds is enticing to little ones and can ...

Depending on who you ask, talking about car companies making clay models during the designing process will elicit either an "I'm sorry, what?" or "Well of course." Sculpting facsimiles of in-progress ...

Digital imaging, virtual reality and 3D modeling have improved in the past decade but most designers and decision-makers are still unprepared to approve new designs without physical models. It's ...

Following is a transcript of the video. Narrator: Every automobile you've ever seen once started as a full-size carefully sculpted clay model. Constructing these models can cost automakers hundreds of ...

While many people might think that all automotive body development takes place in computer aided design these days, a big chunk of it still gets the old-school clay modeling treatment to sculpt out ...