Now Mattel is hoping lightning will strike again for its next plaything-to-silverscreen flick. But… a View-Master movie? Well ...

Created in collaboration with popular Indian fashion designer Anita Dongre, Diwali Barbie is decked in an intricate lehenga ...

The National Down Syndrome Society has called the doll "a huge step forward for inclusion." Mattel’s Barbie is one of the most iconic American brands. Since 1959, we’ve followed Barbara ...

Mattel, on Friday, unveiled a new Diwali special Barbie Doll dressed by Indian courtier Anita Dongre. "In a continued commitment to promoting celebrations of heritage, Barbie is unveiling its ...

Dongre never owned a Barbie in her life — until she received the opportunity to design one herself Mattel Inc. This new Barbie doll is ready to light up the Barbie-verse! Mattel is celebrating ...

The Barbie Movie was a massive success for Mattel. As well as bringing the toy maker a windfall in its share of box office ...

Adobe’s AI tool helped Mattel streamline how it designed two Barbie boxes for store shelves this holiday season.

Mattel is introducing its first Diwali Barbie doll, which the company says is being released as part of its “commitment to promoting celebrations of heritage.” The doll, unveiled Friday ...

Vincenzo Izzo/LightRocket via Getty Images) Mattel, the toymaker that created Barbie, approached the family of Virginia Woolf ...

Undercover footage from inside a Mattel factory, by Channel 4 Dispatches, has revealed the harsh realities faced by workers who produce the world’s most iconic doll. The investigation alleges ...