Roblox is opening up its video ads offering to all advertisers following trial testing with brands including Warner Bros. Pictures.

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

Online game platform Roblox has announced that immersive video ads are now accessible to all advertisers, allowing them to reach audiences aged 13 and up.

The meme-like ads on the children’s gaming platform Roblox don’t look like ads anywhere else. They’re crude, and many look like they were whipped up in the ’90s version of Microsoft Paint.

Google and Roblox just teamed up to offer rewarded ads that offer in-game perks for watching video advertisements ...

Roblox has expanded its immersive video ads access to all advertisers, enabling them to reach Roblox’s Gen Z users who represent over half of the platform’s 71.5m daily active users. Available ...

Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...