Name any part of the customer journey, like onboarding, support, retention and upselling, and it’s pretty much guaranteed that you’ll find a B2B customer management tool for it. But with so many tools ...

If online travel agencies want to go to where people are booking travel, they are going to have to make the B2B game an ...

What is the market size of B2B Marketplace Platforms? The global B2B Marketplace Platforms market is projected to grow from USD 688 Million in 2024 to USD 1079.7 Million by 2030, at a Compound Annual ...

Microsoft is continuing to push its support of hybrid-computing environments as one of its main cloud differentiators. On April 12, Microsoft officials blogged about three hybrid migration tools the ...

Platforms like HubSpot and Salesforce help you orchestrate personalized campaigns across departments. According to Exclaimer, ...

B2B marketers largely adopt marketing automation throughout their leads process. According to a recent Regalix study, 79 percent of global B2B marketers are implementing marketing automation. Another ...

ATLANTA — As we further transition to a digital world, businesses have adopted a new model of remote communication strategies to drive engagement, build brand awareness and convert sales. Although ...

In the past decade years, B2B blogging has come of age. More than 77 percent of B2B marketers are using blogs to advance their social media marketing strategies. And yet, some companies are still not ...

While e-commerce has become an established strategy for selling to consumers, B2B companies have been slower to adopt it than their B2C counterparts. Though most B2B brands have active Web sites, few ...

Shopify is integrating more B2B tools into its Shopify Plus platform. It's a "significant" move that could help Shopify attract and keep bigger online brands. It's also a sign that purely ...