I had a really interesting conversation with a founder this morning who said that around 70% of their sales were to consumers and that the remaining was to businesses. In the context of a pitch, they ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Yumi Clevenger-Lee ...

When I helped found my payment system company in 2001, mobile apps, e-commerce and text-to-pay options on smartphones were not even in beta mode. Today, these technologies are so embedded in our daily ...

When people talk about eCommerce, the conversation typically centers around B2C — product launches, influencer campaigns, and eye-catching consumer brands. But beneath the surface of the digital ...

It’s time to reimagine loyalty as a virtuous loop that transforms customer relationships into a sustainable growth engine.

The launch marks a shift from opaque measurement to open accountability — giving all marketers the tools needed to interrogate any model.

In my last SaaS+ series article, I covered the six core architectural concepts you need to think about when building a SaaS+ company. There are a number of benefits that come from putting the right ...

Much of the action in online travel is happening behind the scenes. The biggest players are doubling down on B2B deals.

Discover why startups face the Auth0 “growth penalty.” Learn pricing mechanics, hidden costs, and affordable alternatives for scalable growth.

The B2B segment's contract momentum and product differentiation provide Lands' End with a more predictable and defensive revenue base, supporting resilience against retail market volatility.