Apple might be planning on expanding data centers and investing more in AI as it fights to keep up with Microsoft, Google.

Apple has struggled to complete with the likes of OpenAI, Google, and Microsoft in AI, but Tim Cook is convinced the battle's ...

Ever since the artificial intelligence (AI) mania first gripped markets in 2023, Apple (AAPL) has been trying to convince ...

Apple CEO Tim Cook held an hourlong all-hands meeting in which he told employees that the company needs to win in AI: "Apple ...

Tim Cook revealed that tariff concerns led to a surge in Apple product purchases in April. Consumers feared price hikes and ...

Apple CEO Tim Cook spoke to employees at an all-hands meeting today, providing some insight into Apple's work on AI.

Apple’s CEO hosted a rare all-hands with staff on Friday, where he presented an optimistic vision for Apple’s AI efforts.

As per the usually reliable Mark Gurman at Bloomberg, the hour-long meeting was held right after Apple's most recent earnings ...

In a Q3 earnings call, Apple CEO Tim Cook announced that the company would be open to mergers and acquisitions related to AI ...

Apple CEO Tim Cook remains bullish on the Vision Pro, despite reports of low sales since the mixed-reality headset launched ...

Apple CEO Tim Cook said tariff concerns contributed to a recent surge in iPhone and Mac sales this year.

Apple CEO Tim Cook signaled on Thursday the iPhone maker was ready to spend more to catch up to rivals in artificial ...